Reagin von Lehe

Morning Brew / Freelance Copywriter

January 2024 — Present

  • Pithy and conversational ad copywriting for the CFO Brew, HR Brew, and Retail Brew newsletters

Smooth Media / Energy Central Newsletter Writer

July 2024 — October 2024

  • Pitched and wrote stories for the Energy Central community platform, newly acquired by Smooth Media

  • Curated and wrote the energy newsletter for publish twice a week

  • Interviewed energy utility execs, legislators, market leaders, and investors

New Project Media / Reporter

October 2023 — July 2024

  • Individual renewable project development reporting for the C&I and microgrid beat

  • Interview state legislators, market leaders, investors, buyers and developers within the industry

  • Update the main database product

Dow Jones News Fund Internship / NY Cannabis Insider Intern

June — September 2023

This program began with a 10-day residency in Philadelphia, PA where students in the inaugural Audience Engagement class learned hands-on from professors, mentors and guest speakers about SEO, data analytics, social media metrics, effective visuals and captions, AP Style, etc.

  • Audience and community engagement

  • Social media campaigning: Wrote eye-catching Tweets and LinkedIn posts

  • Newsletter curation: Implemented drip campaigns and wrote the morning and evening newsletters

  • Data analytics: Utilized Parse.ly and Google Analytics to determine effective marketing metrics

  • Web story production: Edited and published stories for the website, SEO influenced

University of South Carolina / Student Editor

January — May 2023

  • Pitched, wrote and edited relevant feature stories

  • Wrote and curated weekly newsletters

  • Web production and announcement posts for students, faculty and alumni

Carolina News and Reporter / Staff Reporter

August — December 2022

This position was part of a job simulation for senior journalism students at the University of South Carolina — where students report on the local Columbia Metropolitan area.

  • Editor for the Governor election

  • Reported and wrote daily articles

  • Wrote long-form feature stories

  • Designed visuals/took photos

  • SEO and algorithm influenced headlines, Tweets and Facebook posts

The Daily Gamecock / Staff Writer and Photographer

September 2019 — May 2023

University of South Carolina’s student publication

  • Wrote for the Arts & Culture beat section

  • Took photos for own stories and collaborated with other writers

Mount Pleasant Magazine / Audience Engagement Intern

May — August 2021

  • Built Instagram and Facebook presences from the ground up

  • Curated directories and event calendars

  • Wrote medical beat feature stories

  • Helped in the planning process for the Women in Business networking events

Lucky Dog Publishing / Island Eye News

May — August 2020

  • Wrote features on local businesses and daily stories for Island Eye News

I am a multimedia journalist with a colorful skillset ranging from data reporting to podcast production. But, my first love was, and always will be, long-form feature writing.


Professional Experience

Dow Jones News Fund Interns Reagin von Lehe (L) and Divya Murthy (R) discuss TikTok ideas during their training residency on May 23, 2023. (Margo Reed/DJNF)
Dow Jones News Fund interns Thomas Moody-Jones (L) and Reagin von Lehe (R) socialize during a training break at Temple University on May 27, 2023. (Margo Reed/DJNF)
The Washington Post's TikTok manager Carmella Boykin taught Dow Jones News Fund Interns social media journalistic ethics on May 26, 2023. (Margo Reed/DJNF)



Education

University of South Carolina / BA in Multimedia Journalism

August 2019 — May 2023

Columbia, SC

Multimedia Journalism Major with a minor in Art Studio Photography

  • Activities: The Daily Gamecock, Her Campus Women's Publication, Carolina Reporter

  • Skills: hard news reporting, investigative reporting, feature writing, business reporting, data analysis, AP Style copy editing, photojournalism, podcast and video production

  • Dean's List: Fall and Spring 2019, 2020, 2021, 2022, 2023